By Lauren Fix
We countdown the all Super Bowl 2023 car commercials! From Chevrolet to Toyota, we’ve got all the ad campaigns you need to see. Automakers in the 2023 Super Bowl, the automotive participation in this year’s Super Bowl appears to be light but these commercials are great.
Super Bowl 57’s high profile ads, including: Pepsi (with Steve Martin & Ben Stiller), Hellman’s Mayo (Brie Larson, Jon Hamm & Pete Davison), GM (Will Ferrell), Michelob Ultra: Caddyshack (Brian Cox & Tony Romo), PopCorners: Breaking Bad (Bryan Cranston and Aaron Paul), Bud Light (Miles Teller), Rakuten (Alicia Silverstone), Oikos yogurt (Deion Sanders), Budweiser (Kevin Bacon narrates), Busch Light (Sarah McLachlan), Sam Adams, Miller Lite, Coors Light, Avocados from Mexico (Anna Faris), Crown Royal (Foo Fighters’ Dave Grohl), Workday (Ozzy Osbourne, Joan Jett), Heineken: Ant-Man and The Wasp (Paul Rudd), Pringles (Meghan Trainor), FanDuel (Rob Gronkowski), Downy Unstopables (Danny McBride), Doritos (Jack Harlow) and more!
Super Bowl LVII (57): The Kansas City Chiefs vs. Philadelphia Eagles. This year’s average Super Bowl commercial price is approximately $7 million for a 30-second commercial. Thanks for watching and subscribing.
1 – Ram Truck: Premature Electrification Comedian Jason Jones, a former correspondent on “The Daily Show,” offers a reassuring message for those who might be suffering from EV range anxiety. Presenting the upcoming electric 1500 REV. pickup.
2 – Hyundai Ioniq 6 with Kevin Bacon drives with his daughter as he gets excited about the new electric cars.
3 – Kia: Binky Dad – A desperate dad needs a vehicle that will help him retrieve his baby’s binky, and his adventure becomes a viral sensation. Kia is presenting three alternate endings for the ad on its TikTok channel to generate engagement.
4 – Jeep: The Jeep 4xe “Electric Boogie” – This second Stellantis offering for the big game features a remix of the popular “electric slide” line dance by Jamaican Reggae singer Marcia Griffiths. Reggae artist and producer Shaggy joins Griffiths for the new track, which also has performances by up-and-coming artists Amber Lee, Jamila Falak and Moyann.
5 – Tesla Autopilot Ban – Self-described tech billionaire Dan O’Dowd takes his campaign against Tesla’s ‘Full Self-Driving’ software is took out a targeted ad during the Super Bowl calling on NHTSA regulators to shut down the driver-assistance feature.
6 – GM and Netflix: Why not an EV? Comedian Will Ferrell takes on roles from popular Netflix properties including “Bridgerton,” “Stranger Things” and “Squid Game” as he pitches acceptance for electric vehicles.
7 – Jeep 4xe Parking spot – Go anywhere. Do anything. The electrified Jeep Grand Cherokee and Jeep Wrangler 4xe. For 80 years, the Jeep name has been indelibly associated with freedom, authenticity, adventure, and passion. These are vehicles for “dreamers and doers” – forging extraordinary, uncommon bonds between themselves and their owners because adventure is found in every Jeep vehicle’s DNA.
8 – WeatherTech – Car accessory maker WeatherTech is back in the game for the 10th time.
Lauren Fix, The Car Coach®, is a nationally recognized automotive expert, analyst, author, and television host. A trusted car expert, Lauren provides an insider’s perspective on a wide range of automotive topics and aspects, energy, industry, consumer news, and safety issues.
Lauren is the CEO of Automotive Aspects and the Editor-in-Chief of Car Coach Reports, a global automotive news outlet. She is an automotive contributor to national and local television news shows, including Fox News, Fox Business, CNN International, The Weather Channel, Inside Edition, Local Now News, Community Digital News, and more. Lauren also co-hosts a regular show on ABC.com with Paul Brian called “His Turn – Her Turn” and hosts regular radio segments on USA Radio – DayBreak.
Lauren is honored to be inducted into the Women’s Transportation Hall of Fame and a Board Member of the Buffalo Motorcar Museum and Juror / President for the North American Car, Utility & Truck of the Year Awards.
Check her out on Twitter and Instagram @LaurenFix.
